Dr. Ira Mirawati, M.Si., Head of the Communication Management Program at Universitas Padjadjaran, is widely recognized as one of the academics who actively leverages social media for educational purposes. Affectionately known as Bu Ira, she was one of the nominees at the TikTok Awards Indonesia 2020 in the Best of Learning and Education category.
Through her TikTok account, @buiramira, she consistently shares various tips and guidance on thesis writing and other important topics relevant to university students, particularly in the field of communication.
Speaking at the discussion event “#SerunyaBelajar on TikTok: Celebrating National Teachers’ Day, TikTok Highlights the Journey of Two Inspirational Educators Who Empower Indonesian Youth through Entertaining Educational Content”, held on Thursday, November 21, 2024, Dr. Ira emphasized how she integrates academic approaches with digital media. This approach reflects the commitment of the Communication Management Program at Universitas Padjadjaran to addressing the challenges of higher education in the digital age.
Her efforts are also aligned with the program’s mission to expand access to quality education, in line with the goals of the Sustainable Development Goals (SDGs).
Link: https://www.detik.com/edu/edutainment/d-7650180/dosen-unpad-bu-ira-tiktok-medsos-tiktok-bisa-dibuat-terencana-untuk-mengajar
